The psychology of attitudes and attitude change

Joseph P. Forgas, Joel Cooper, William D. Crano

Research output: Book/ReportBook

13 Scopus citations


Human beings have a unique ability to create elaborate predispositions and evaluations based on their social experiences. The concept of attitudes is central to understanding how experience gives rise to these predispositions, and psychologists have spent the best part of the past 100 years trying to understand the intricacies of this process. Yet, despite decades of research, we still do not fully understand how attitudes are created, maintained and changed.

The main objective of this book is to review and integrate some of the most recent, cutting-edge developments in research on attitudes and attitude change, presenting the work of eminent scholars in this field.

The book is essential reading for students and researchers in social psychology, as well as practitioners in every field where understanding and changing attitudes is important, such as clinical, counseling, organizational, marketing, forensic, and developmental psychology.

Original languageEnglish (US)
PublisherTaylor and Francis
Number of pages302
ISBN (Print)9780203841303
StatePublished - Jan 1 2011

All Science Journal Classification (ASJC) codes

  • General Psychology


Dive into the research topics of 'The psychology of attitudes and attitude change'. Together they form a unique fingerprint.

Cite this