Friendship at work: Can peer effects catalyze female entrepreneurship?

Erica Field, Seema Jayachandran, Rohini Pande, Natalia Rigol

Research output: Contribution to journalArticlepeer-review

69 Scopus citations


Does the lack of peers contribute to the observed gender gap in entrepreneurial success? A random sample of customers of India's largest women's bank was offered two days of business counseling, and a random subsample was invited to attend with a friend. The intervention significantly increased participants' business activity, but only if they were trained with a friend. Those trained with a friend were more likely to have taken out business loans, were less likely to be housewives, and reported increased business activity and higher household income, with stronger impacts among women subject to social norms that restrict female mobility.

Original languageEnglish (US)
Pages (from-to)125-153
Number of pages29
JournalAmerican Economic Journal: Economic Policy
Issue number2
StatePublished - May 1 2016
Externally publishedYes

All Science Journal Classification (ASJC) codes

  • General Economics, Econometrics and Finance


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