Cooperative content distribution and traffic engineering in an ISP network

Wenjie Jiang, Zhang Shen Rui, Jennifer L. Rexford, Mung Chiang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

156 Scopus citations

Abstract

Traditionally, Internet Service Providers (ISPs) make profit by providing Internet connectivity, while content providers (CPs) play the more lucrative role of delivering content to users. As network connectivity is increasingly a commodity, ISPs have a strong incentive to offer content to their subscribers by deploying their own content distribution infrastructure. Providing content services in an ISP network presents new opportunities for coordination between traffic engineering (to select efficient routes for the traffic) and server selection (to match servers with subscribers). In this work, we develop a mathematical framework that considers three models with an increasing amount of cooperation between the ISP and the CP. We show that separating server selection and traffic engineering leads to sub-optimal equilibria, even when the CP is given accurate and timely information about the ISP's network in a partial cooperation. More surprisingly, extra visibility may result in a less efficient outcome and such performance degradation can be unbounded. Leveraging ideas from cooperative game theory, we propose an architecture based on the concept of Nash bargaining solution. Simulations on realistic backbone topologies are performed to quantify the performance differences among the three models. Our results apply both when a network provider attempts to provide content, and when separate ISP and CP entities wish to cooperate. This study is a step toward a systematic understanding of the interactions between those who provide and operate networks and those who generate and distribute content.

Original languageEnglish (US)
Title of host publicationSIGMETRICS/Performance'09 - Proceedings of the 11th International Joint Conference on Measurement and Modeling of Computer Systems
Pages239-250
Number of pages12
Edition1
DOIs
StatePublished - 2009
Event11th International Joint Conference on Measurement and Modeling of Computer Systems, SIGMETRICS/Performance'09 - Seattle, WA, United States
Duration: Jun 15 2009Jun 19 2009

Publication series

NameSIGMETRICS/Performance'09 - Proceedings of the 11th International Joint Conference on Measurement and Modeling of Computer Systems
Number1
Volume37

Other

Other11th International Joint Conference on Measurement and Modeling of Computer Systems, SIGMETRICS/Performance'09
Country/TerritoryUnited States
CitySeattle, WA
Period6/15/096/19/09

All Science Journal Classification (ASJC) codes

  • Computational Theory and Mathematics
  • Computer Networks and Communications
  • Hardware and Architecture

Keywords

  • C.4 [performance of systems]: [performance attributes]
  • Design
  • Economics
  • Performance

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