AI-generated visuals of car-free US cities help improve support for sustainable policies

Rachit Dubey; Mathew D. Hardy; Thomas L. Griffiths; Rahul Bhui

doi:10.1038/s41893-024-01299-6

AI-generated visuals of car-free US cities help improve support for sustainable policies

Rachit Dubey, Mathew D. Hardy, Thomas L. Griffiths, Rahul Bhui

Research output: Contribution to journal › Article › peer-review

Abstract

Americans are often reluctant to support policies that aim to meaningfully change transportation. Here we show how new techniques from artificial intelligence can be harnessed to increase public support for green policies. We use text-to-image generative AI models to create re-imagined, car-free versions of various streets in America and find that across two large-scale survey studies (N = 3,129), viewing these re-imaginations significantly increases support for a hypothetical sustainable transport bill.

Original language	English (US)
Pages (from-to)	399-403
Number of pages	5
Journal	Nature Sustainability
Volume	7
Issue number	4
DOIs	https://doi.org/10.1038/s41893-024-01299-6
State	Published - Apr 2024

All Science Journal Classification (ASJC) codes

Global and Planetary Change
Food Science
Geography, Planning and Development
Ecology
Renewable Energy, Sustainability and the Environment
Urban Studies
Nature and Landscape Conservation
Management, Monitoring, Policy and Law

Access to Document

10.1038/s41893-024-01299-6

Cite this

@article{9222f2211877473ba246ca7d36131fe5,

title = "AI-generated visuals of car-free US cities help improve support for sustainable policies",

abstract = "Americans are often reluctant to support policies that aim to meaningfully change transportation. Here we show how new techniques from artificial intelligence can be harnessed to increase public support for green policies. We use text-to-image generative AI models to create re-imagined, car-free versions of various streets in America and find that across two large-scale survey studies (N = 3,129), viewing these re-imaginations significantly increases support for a hypothetical sustainable transport bill.",

author = "Rachit Dubey and Hardy, {Mathew D.} and Griffiths, {Thomas L.} and Rahul Bhui",

note = "Publisher Copyright: {\textcopyright} The Author(s), under exclusive licence to Springer Nature Limited 2024.",

year = "2024",

month = apr,

doi = "10.1038/s41893-024-01299-6",

language = "English (US)",

volume = "7",

pages = "399--403",

journal = "Nature Sustainability",

issn = "2398-9629",

publisher = "Nature Publishing Group",

number = "4",

}

TY - JOUR

T1 - AI-generated visuals of car-free US cities help improve support for sustainable policies

AU - Dubey, Rachit

AU - Hardy, Mathew D.

AU - Griffiths, Thomas L.

AU - Bhui, Rahul

N1 - Publisher Copyright: © The Author(s), under exclusive licence to Springer Nature Limited 2024.

PY - 2024/4

Y1 - 2024/4

N2 - Americans are often reluctant to support policies that aim to meaningfully change transportation. Here we show how new techniques from artificial intelligence can be harnessed to increase public support for green policies. We use text-to-image generative AI models to create re-imagined, car-free versions of various streets in America and find that across two large-scale survey studies (N = 3,129), viewing these re-imaginations significantly increases support for a hypothetical sustainable transport bill.

AB - Americans are often reluctant to support policies that aim to meaningfully change transportation. Here we show how new techniques from artificial intelligence can be harnessed to increase public support for green policies. We use text-to-image generative AI models to create re-imagined, car-free versions of various streets in America and find that across two large-scale survey studies (N = 3,129), viewing these re-imaginations significantly increases support for a hypothetical sustainable transport bill.

UR - http://www.scopus.com/inward/record.url?scp=85185919393&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85185919393&partnerID=8YFLogxK

U2 - 10.1038/s41893-024-01299-6

DO - 10.1038/s41893-024-01299-6

M3 - Article

AN - SCOPUS:85185919393

SN - 2398-9629

VL - 7

SP - 399

EP - 403

JO - Nature Sustainability

JF - Nature Sustainability

IS - 4

ER -

AI-generated visuals of car-free US cities help improve support for sustainable policies

Abstract

All Science Journal Classification (ASJC) codes

Access to Document

Other files and links

Fingerprint

Cite this